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United Kingdom
Tourism & Leisure sector review
Definition and scale of sector
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West Midlands Priority Clusters Internationalisation Programme - Tourism & Leisure Cluster - Business Plan for 2006/7
In the spirit of what has now become the formally agreed dual key approach to the provision of international trade and investment services, UKTI agreed with AWM a £4.5 million, three year programme to add an international dimension to the work being undertaken in the ten priority clusters.
The programme allowed strengthening of the six sub -regional UKTI international trade teams based at Chamber/Business Links with the balance of the monies being devoted to programmes to help the companies in the clusters to improve their international trading performance through direct exports or through some form of overseas investment, including everything from technology licensing to new plants.
Source: Advantage West Midlands
FOR THE FULL REPORT PLEASE CLICK HERE
Tourism and Leisure COG - Three Year Action Plan 2005 - 2008
The Tourism & Leisure industry is vital to the economic well being of the West Midlands. In 2001 there were approximately 124 million visits to the region, generating £4.8 billion, and supporting 305,000 employees across 28,000 businesses. This region is particularly strong in Business Tourism, primarily driven by the NEC and the region's central location. In Leisure Tourism, among hundreds of attractions, we have the world-famous "Shakespeare Country" with the Royal Shakespeare Theatre and Shakespeare Birthplace Trust at its heart, and the most visited Theme Park in the country, Alton Towers.
Source: Tourism West Midlands
FOR THE FULL REPORT PLEASE CLICK HERE
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